Privacy Policy

    This Privacy Policy governs the manner in which® Inc. collects, uses, maintains and discloses information collected from users of our website, our products and our services, including the website (the “Site”) and the Examine Tracker mobile application (the “Tracker”).

    Personal identification information

    We may collect personal information from our users and customers in a variety of ways, including, but not limited to, when users visit the Site, register on the Site, place an order, fill out a form, respond to a survey, and in connection with other activities, services, features or resources we make available on our site. You may be asked for, as appropriate, name, email address and gender. We may collect payment information from you when you make a purchase, including credit card billing information. If you use the Tracker, we may collect additional personal and health information.

    We also automatically collect personal information from you when they visit our site, through the use of cookies or via other automated means.

    Automated collection

    We may use various third-party services to help us better understand how our users interact with the Site or Tracker. We may also use various third-party service providers to help us serve advertisements online. To do so, we may embed “cookies”, pixel tags or other similar technologies provided by those third-parties, which may collect the following information:

    • Your device’s IP address, which may be used to estimate the general location of your device;
    • Information about how you use the Site, Device ID, such as your device's advertising identifier or other device identifiers, which may be used for the purpose of third-party advertising and analytics;
    • Advertising data, such as advertisements you have seen and clicked on, which may be used to power analytics and advertising features; and
    • Other user interactions like app launch taps, and interaction information, such as how much time you spend on the Site and how you interact with it, the uniform resource locators (“URLs”) of other websites that you click to and from our Site (including the date and time clicked), length of visits to the Site, Site interaction information and methods used to browse away from the Site, all of which may be used to help us improve the Site, better understand our users and improve advertising performance.

    We may also use "cookies" to enhance your experience on our website. Your web browser places cookies on your hard drive for record-keeping purposes and to recognize your computer when you revisit our website to tailor your experience to you. You may choose to set your web browser to refuse cookies, or to alert you when cookies are being sent. If you do so, note that some parts of the Site may not function properly.

    How we use personal information may collect and use your personal information for the following purposes:

    To manage your account

    We use your personal information to manage your account.

    To respond to your queries and improve customer service

    Information you provide helps us respond to your customer service requests and support needs more efficiently.

    To personalize user experience

    We may use your personal information to tailor your experience on our website and to improve the functionality of our site.

    To improve the Site

    We may use feedback you provide to improve our products and services. We use Google Analytics to better understand our audience and improve the content of our website. To read about more about Google Analytics, please click here:

    To process your orders

    We may use the information you provide when placing an order only to fulfill your order. We only share this information with outside parties to the extent necessary to provide the service. Your payment information is processed by a third party provider, Stripe. Please consult their privacy policy to learn more about the way Stripe protects your personal information.

    To run a promotion, contest, survey or other site feature

    If you registered for our newsletters, we will send you information you agreed to receive about topics we think will be of interest to you. If you shared your email, name, and phone number with us to enter a contest, we will only use your information to send you offers you opted into. We do not share your personal information, including SMS and email data.

    To manage product reviews and ratings

    We may use third party service providers to help us manage product reviews and ratings left by you.

    To send periodic emails

    We may use your email address to send you information and updates pertaining to your order. We may also use the email address you provide to respond to your inquiries, questions, and/or other requests.

    To remarket and re-engage with you through Google Ads and Facebook

    We may use the personal information we collect when you visit our site to reach out to you and market our services across other platforms. We use third party vendors like Google Ads and Facebook to help us display our advertising to you. These third party vendors use tools that covert your personal information into unique device identifiers that allow them to serve personalized ads to you, based on your interests and previous visits to our site. We do not share your personal information with Facebook or Google Ads. You may opt-out of Google’s use of cookies and device identifiers by visiting Google's Ads Settings. You may also click here to revoke your permission to Facebook:

    To advertise our customers’ affiliations

    If your email address is hosted by an institution such as a university or sports team, we may use your email address’s domain name to advertise that we have a customer associated with that institution. We will not use your email address’ username to do so, nor will we advertise the fact that you, specifically, are a customer.

    How we protect your information

    Your personal information will be kept confidential and secure. It is stored and processed on servers located in Canada and the United States of America maintained by our third-party service providers. Please note that your personal information will be subject to the laws of those jurisdictions, including laws that allow for law enforcement access to your personal information.

    We use administrative, procedural and technical safeguards to protect your information against loss or theft and adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information and data stored on our Site. While we use reasonable efforts to protect your personal information, we cannot ensure the security of any information you transmit using the Internet, third party digital networks, websites, mobile devices, our site, or any social media platform.

    Sharing your personal information

    We only retain your information for as long as we need it for the purpose for which it was collected.

    We do not sell, trade, or rent your personal information to others. We may use third party service providers to help us operate our business and the site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your personal information with these third parties for those limited purposes provided that you have given us your permission.

    WARNING: Do not share/send personal information (and particularly financial/credit card information) in response to any unsolicited email or phone call that appears to come from We will not contact you and ask for such information; such information is only submitted on our site under a secure connection when completing an order.

    Your rights

    You can submit a request to access, edit or remove your personal information that we collect or maintain, by contacting us.

    You may also withdraw your consent for us to use your personal information for any of the purposes described above in ‘How we use collected information’ by contacting us at However, in some cases, we would then be unable to provide you access to the site, or provide you with our goods or services. For example, we would be unable to provide you with access to the site if you withdrew your consent for us to collect and use your email address.

    Electronic newsletters

    If you decide to opt-in to our mailing list, you will receive emails that may include company news, updates, related product or service information, and similar updates. You may unsubscribe from receiving future emails at any time by following the unsubscribe instructions at the bottom of each email or by contacting us via our site.

    Changes to this Privacy Policy

    We may update this privacy policy at any time. When we do, we will post a notification on the main page of our site. We encourage you to frequently check this page for any changes to stay informed about how we are protecting the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.

    Your acceptance of these terms

    By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.

    Contacting us

    If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact us.

    This document was last updated on January 2, 2024.