Announcing our new Director for

The new man in charge.

This past year has been huge for We did a lot of research. Our team grew. Our traffic grew. And we started to enter the mainstream consciousness.

While our goal from day one was to bring some clarity to supplementation, we never thought we would be as successful as we've been. Every day, roughly 17,500 people visit to learn more about supplementation and nutrition!

At the same time, we know we can be better. Much better. We need to be more accessible. We need to balance theoretical with practical. We need to make "mom friendly." Average Joe and Jane are overwhelmed by our information, and thus still easily swayed by marketing hype.

With that in mind, we are extremely excited to announce that Dr. Spencer Nadolsky is the new Director of (aka, the man-in-charge). A medical doctor (who lifts!), he'll be balancing the research side with the application side. A no-nonsense and pragmatic approach to supplementation and nutrition.

As a company, we're all about focusing on what we're best at. Dr. Nadolsky is the best man to lead our future growth while our research team continues to bring you the most reliable, neutral, and independent information on supplementation and nutrition.

With your support, we're confident 2014 is going to be a big year for

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